You may have already heard Mark has been nominated for the 2011 AdNews Direct Agency of the Year, but we're so excited we wanted to tell you ourselves.
We've actually been nominated every year since the agency’s launch in 2007, which we’re also pretty happy with.
So here's to a repeat of 2009’s winning effort (Hamish and Dave pictured above collecting the goods).
The winner will be announced at the ceremony in Sydney on 23rd February. Go team!
We’re delighted to announce that Mark has been ranked the 8th best DM Agency in the world, according to the Won Report.
The Won Report is an annual ranking of agencies worldwide based on their effectiveness and creativity. It’s generally considered the definitive global ranking of agencies within the industry, so it's great to be recognised for all the hard work that's gone into the year.
But enough about us! A big shout-out to our clients - we wouldn’t be here without you, so thank you.
And next year, let's make it numero uno. Hasta la vista Arnie!
Mark, and our sister agency M&C Saatchi have come away from the 33rd Caples Awards in New York with an impressive haul. In our best performance ever at the awards we scored three golds and a silver at what is considered to be the premier DM award show in the world.
The gold went to:
- Samsung 'Mr Knowitall' in the microsite catagory
- ACON 'Wear it with Pride' in the out-of-Home category
- EMI Music 'Plastic Flowerz' in the Direct Mail Dimensional, $5+ cost-per-piece category
And ACON 'Wear it with Pride' picked up silver in the Launch category.
The Caples Finalist list has just been announced and Mark have done remarkably well.
We've been nominated for 13 finalists which we hope to convert when the judging is announced.
Amongst them were entries across many of our clients including Qantas, Optus, EMI, ANZ and Samsung.
Samsung Mr Knowitall campaign has picked up a total of five finalists including Social Media, Microsite, Viral Video Marketing, Online and Interactive campaign.
Our campaign Wear it with Pride for Acon also picked up finalists in Out of home and Launch campaign.
Exciting times, not least because of the impending wrestling match over who gets to go and pick the awards up in America.
Author: @sparkyweston
It was a big night for Mark at the ADMA Awards last Friday night.
Not only was our Creative Director, Hamish Stewart, Chair of Creative, but M&C Saatchi/Mark also picked up a swag of awards, winning the Winged Messenger for best direct piece, the David Ogilvy Award for most creative campaign, and 19 gongs including 2 gold and 4 silver.
The agency collected winners across 14 campaigns for 10 different clients, converting an amazing 19 of 20 finalists. (Although the guys who had to lug 20kg of metal onto the plane home weren't too happy!).
Thanks to our amazing staff for this fantastic result, and to all our clients for their bravery.
Congratulations too to our client Sheree Morrison from Qantas Group Loyalty for winning Young Direct Marketer of the Year!
Author: @sparkyweston
